Since I wrote my piece
on the Tapia Brothers’ urban farm in Encino, I have made it a weekend ritual to
shop at farmer’s markets. Nearly every community within the city of Los Angeles has these street markets—Santa Monica
has two each week—featuring the freshest produce, organic and gluten-free
products, fresh-cut flowers, fresh fish and meats, just-baked bread, a heady mix
of spices, herbal remedies, clothing items, healthy drinks, entertainment, and
petting zoos for kids. Usually, the city
closes a block or more to traffic and vendors set up booths for shoppers to
peruse. These markets are not just for
the average customer looking for some good tomatoes; well-known chefs from
landmark restaurants also wander the stalls looking for the freshest produce of
the day to feature on the menu that evening.
I recently spent two
Sundays in a row at the Studio City Farmer’s Market, held rain or shine from 8
AM to 2 PM Sundays on Ventura Place between Laurel Canyon Boulevard and Radford
Avenue in Studio City (the name comes from the CBS lot nearby where programs
like The Mary Tyler Moore Show, Hill
Street Blues and St. Elsewhere
were filmed.). Customers can find
parking behind the nearby Chase Bank or at the CBS Studios on Radford
Avenue. It is best to come early, as by
2 o’clock, the best of the best has been snapped up. Coming early also means beating the rush for
a parking space.
I recommend walking
the entire length of the block before retracing your steps to buy. Often, the $2.99 a pound peaches might be
$1.99 farther down the street. Also, as
the day draws to a close, vendors will drop prices to unload the last of their
wares before packing to go home. Buying
bulk is a good thing; some stalls offered a reduction in price if a customer
purchased five pounds over a half pound.
Cash makes for an easy transaction, and many booths do not take credit
cards or checks. Shoppers with cloth
bags have an easier time transporting their purchases without the damaging and
ubiquitous plastic bags, although most vendors have the dreaded plastic
available. The whole experience of
shopping at a farmer’s market takes a little time to fully appreciate, but once
a shopper has a system, it is a great, fresh way to buy food.
In addition to the
produce, flowers, and bread, there are vendors offering prepared meals like the
Salvadoran favorite, pupusas. These are thick corn tortillas stuffed with
meat and cheese, similar to a Cuban empanada. There are vendors selling fresh pasta and
Italian sauces, and of course, hot dogs and snow cones if someone is jonesing
for calorie-rich carnival food, although one could probably score a gluten-free
or whole grain hot dog bun.
Many of the vendors are
local farms and businesses. Homeboy Bakery has a booth. This is the business
started by Father Greg Boyle in east Los Angeles to help gang members find employment
and turn their lives around. The bakery
stall featured a wide variety of breads and baked goods. Customers could purchase good food while also
helping to support a worthy cause.
One discovery I made
was Organic Raw Kombucha flavored with ginger.
Kombucha is an ancient elixir composed of fermented sweet tea. In the fermenting process, most of the sugar
is consumed by the raw culture leaving a slightly sour, effervescent liquid packed
with probiotics and powerful antioxidants.
Although the health benefits have not been proven conclusively, the
drink supposedly cleanses the liver and aids with digestion. I sampled some at a booth at the market and
purchased two bottles to drink throughout the week. Did I find myself with super-human energy and
verve? Well, the jury is still out, but
my own unscientific evaluation is that I did feel better and more energetic. The taste of Kombucha is not for
everyone. Still, it was fun to sample something
new and different.
The Studio City Farmer’s
Market has a lot of stuff for kids to do.
In addition to the petting zoo and jumpers, there are also face painting
booths, balloon animals, and even Snow White.
All in all, farmer’s markets are a great, healthy way to spend a few
hours.
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